LIIAR response of Rocksound





Language

 The masthead of Rocksound is at the top in fairly big bold letters. It is in orange which is the colour that stands out most on the cover. The masthead identifies the genre of music featured in the magazine as being rock with the masthead being ‘rocksound’.

The contents page has no masthead though it doesn’t really require one as it is clear what the page is. The same goes with the double page spread which has a title rather than a masthead.

The main image on the cover is of a band. The picture is a long shot and all the members of the band are looking at the audience. It looks good as people may recognise a full band that they know quicker than just the lead singer often used as a main image.

 Many images are on the contents page and non-really stand out more than others. A reader needs to look over them individually to see what they want to look at.

 On the double page spread the main image is placed behind the title and features the band Evanescence with the lead singer in the centre looking at the audience.  It shows the band newly reformed and makes an audience want to read the story on how this happened and maybe who the new members are if they are familiar with them.

The house colours on the front are orange, white and grey.  The orange is used on the writing to make it stand out whilst the white and grey is used on the background so it doesn’t draw attention away from the rest of the colour but at the same time isn’t a single bland colour.

 The content uses different shades of the house colours used on the contents page. It still sticks to the majority of the page as grey and white however some boxes are different shades of orange which could be to draw attention to a bigger story.

The double page spread does the same except the orange is a subtle pattern placed in the background behind the writing. This is likely because we’re meant to concentrate on the stories and the pictures. The colour was merely added so the page wasn’t so bland.

  The price and barcode of the magazine are in the bottom corner because it isn’t particularly important unless somebody wishes to buy the magazine.  By being placed here it doesn’t cover any other features of the magazine cover.

At the bottom of the contents is an orange bar which gives us teasers as to what is inside the magazine which interests people who like one of the bands listed and may get one off customers who wouldn’t usually buy the magazine.

 The main story is in the centre and is in the biggest writing on the cover. It is attention grabbing and gets people’s attention even if they just glance at the magazine.

The magazine has a free cd every issue which may tempt people to get it as it feels like you are getting more for your money. It may also feature music by a band they like, for example a new song they have released, tempting them further.

Audience

The psychographics of the target audience of the magazine are those who like rock music or anyone who like any of the featured bands. This magazine is slightly more expensive than some music magazines so is aimed at a audience maybe higher up in the demographics chart who can afford a weekly, £3.99 magazine.

Institution

The magazine is a national magazine published and sold in the UK and focuses on selling to the UK market whilst still including international bands.

Ideology

The bands in the magazine are photographed professionally as they would look at their best. It gives us a positive impression of the band and helps us recognise them straight away as this appearance might be different from how they look from day to day.

Representation

The bands in Rocksound are represented as successful or shown as they come back into music fresh and ready for more. It shows the successful side of the music industry and promotes new music made by the bands through a free cd.