The people the magazine is aimed at will likely be non-working or part time working students attending college. They won’t earn much money so will be looking for a magazine of a fairly low price or is free. The audience will be in the lowest demographic group.
The readers will we people attending college so will cover a large psychographic variable as students attending a college have a variety of different personalities and opinions. It isn’t really possible to target one type though it psychographic variables do not seem as important when making a magazine to inform about current events in college.
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